Unconventional Innovation: Healthcare’s Unlikely Heroes

Unconventional Innovation: Healthcare’s Unlikely Heroes

Turned on its head looking for answers to primary, secondary, and tertiary issues brought to light by COVID-19, the world quickly realized fighting a viral outbreak of this size was beyond the bandwidth of the healthcare industry alone. Quantity and capacity issues for both physical and human capital began to stand between care providers and patients at a time when waiting to see the doctor simply wasn’t an option. With business models and production plans overhauled by the extreme need for healthcare PPE, medical device companies and supply chain professionals found themselves calling for innovative solutions from some unconventional enterprises.

Industries as diverse as toy, auto, retail, and restaurant were quick to pivot manufacturing efforts – expediting solutions from some most unusual places. Established apparel companies shifted from producing t-shirts and athletic uniforms to supplementing inventories of face masks and surgical gowns. Nationwide, local breweries and distilleries used their production power to stock store and hospital shelves with antibacterial sprays and gels. The avenues through which providers, patients, and community members were kept healthy and safe far exceed what one might consider normal industry crossover. However, multi-industry contribution to the greater good has inspired and healed nearly as much as the products themselves.

While we, and other health provider systems, hope the brunt of emergency production has come to an end, it is our wish that the ultimate selflessness and teamwork displayed by varied industry leaders in these trying times never subsides. Join us on October 6 for Cleveland Clinic’s 2020 Medical Innovation Summit, a one-day virtual event where we’ll explore this and other COVID-19-related topics alongside some of healthcare’s greatest innovators. Secure your complimentary registration today.

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